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从正装到多功能:多功能产品营销中的消费者着装风格效应*
严燕, 柳武妹, 何琼
From Formal Wear to Versatility: The Effect of Consumer Dress Styles in the Marketing of Versatile Products
Yan Yan, Liu Wumei, He Qiong
心理科学 . 2026, (2): 401 -411 .  DOI: 10.16719/j.cnki.1671-6981.20260213