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Journal of Psychological Science
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中文
The Impact of Oppositional Brand Loyalty on Consumers' Attitude Polarization
Luo Ziwei, Zeng Junmei, Guo Yan, Liao Junyun
Journal of Psychological Science . 2024, (
5
): 1194 -1203 . DOI: 10.16719/j.cnki.1671-6981.20240518
