Reanalysis of the Dual-Pathway Model of Collective Action: Evidences from Offline and Online Circumstances

YUE Guo-An; XUE Ting; CHEN Gao; YAO Qi

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Journal of Psychological Science ›› 2013, Vol. 36 ›› Issue (2) : 424-428.

Reanalysis of the Dual-Pathway Model of Collective Action: Evidences from Offline and Online Circumstances

¹, ¹,Hao CHEN

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Abstract

Collective action has been a renewed important issue in social psychology. There were many studies have found the basic roles of social identity and instrumental motives, on which included collective motive, social motive and reward motive, participating collective action(Tajfel & Turner, 1992; Klandermans, 1984, 1997), so Simon and his colleagues(1998) proposed the dual-pathway model of collective action, which tried to integrate those factors in the same model. A few scholars pointed out the two paths have correlativity somewhat, but no study has investigated the common mechanisms underlying the two paths. Moreover, former studies mainly focused on the collective actions occurring in the circumstances of western cultures, neglecting the horizontal one. Also, the target events of the past researches mostly were self’s interests related actual one. So the present study was aimed to explore the relationship between the dual-pathway model of collective action and the internal-external motives, which may be the underlying homogenous sources for the dual pathways, and the differences of the offline and online collective actions in the context of Chinese societal situation. In order to reach the aims, a questionnaire survey in the background of Diaoyu Island Event was carried out, before formal survey, a primary survey including 150 students from the target populate was made, and the result was used to modify the specific questions. In the formal survey, 431 undergraduates from different grades and majors took apart in the research in the unit of class (151 boys and 256 girls). A neutral background material of about 1000 words was edited on the news from Sep 7th to Oct 20th, the questionnaire included identity to nation, three types of the instrumental motives, and the internal-external motives, most of which were based on the former researches and were modified to the specific situation. The last part of the survey was some demographic data. The data collected was analyzed by SPSS13.0 and SEM. The result showed: firstly, the internal motive, national identity and collective motive as the main antecedent variables could have the direct and significant effects on both the offline and online collection action tendencies in the context of Chinese culture. And the two structural equation models accounted for the variances of 37 percents and 44 percents respectively. Secondly, the pathways of national identity and the pathway of the instrumental motives significantly influenced the action tendency simultaneously and relative independently, which verified the former researches and the theoretical hypotheses partly. And the dual pathways converged to the internal motive that revealed explicitly the essential properties of Chinese style collective action. Finally, the different roles and effects of external motives and the social motive reflected the differences of the offline and online collective actions circumstances, that extended the past theoretical models and research results concerning collective action. Those results proved that Chinese collective actions featured of characteristics of collectivism with the intrinsic motives.

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collective action / dual-pathway model / national identity / instrumental motives

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Hao CHEN. Reanalysis of the Dual-Pathway Model of Collective Action: Evidences from Offline and Online Circumstances[J]. Journal of Psychological Science. 2013, 36(2): 424-428

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